2023 eMarketer of the Year Award

the University of Miami

Congratulations to the University of Miami who received the coveted 2023 Emarketer of the Year Award.

"We've used Crescendo's GiftLegacy system to send out systematic, effective messaging and provide information to cultivate our prospect and donor base. Crescendo's e-newsletters, briefs, and our website, including the Wills Guide, have served as excellent lead generators. For the last three years, here at the University of Miami, we have surpassed our annual fundraising goal of well over $50 million per year!"

- Kyle Paige, Executive Director, Estate and Gift Planning, University of Miami

Best GiftLegacy Website Award

The Best GiftLegacy Website Award was presented to Reid Park Zoo. Their gift planning website features a wonderful combination of playful animal photography and well-structured content. A bright color palette brings a sense of life to the animals and helps connect the message of planned giving with the real-world benefits for the zoo. All of this is accomplished with a highly accessible website built for visitors from all walks of life. Congratulations also to Concordia College and Tanager Place Endowment Foundation who received Honorable Mention in the website category.

Reid Park Zoo
Concordia College
Tanager Place Endowment Foundation

Best GiftLegacy Literature Award

The Best GiftLegacy Literature Award was presented to The Citadel Foundation for their branded suite of marketing materials including donor proposals, brochures, mailers and more. Their literature weaves together patriotic photography, strong typography and unique geometric accents to create a contemporary look that is compelling, emotional, easy-to-read and forms a unified story across various pieces. Honorable Mention in this category was awarded to Calvin University and Air Force Aid Society

The Citadel Foundation
Calvin University
Air Force Aid Society

Best GiftLegacy Mission Video Award

The Best GiftLegacy Mission Video Award was awarded to Dogs for Better Lives. With a perfect blend of live video and photography showcasing how service dogs can be life-changing partners, their mission video truly captures the importance of giving and the emotional connection we share with each other and our service dogs. Additionally, their video features excellent visual explanations of the many gift planning tools available. Honorable mention was given to Catholic Education Arizona and University of Central Florida Foundation for their creative mission videos.

2023 GiftLeader Award

Marcy Heim

CEO, The Artful Asker

Consultant, Major Gift Fundraising, Board Engagement, Staff Retention/Professional Development

The 2023 GiftLeader Award was presented to Marcy Heim for her outstanding leadership in Philanthropy. Marcy lives to inspire generosity and transformation! She's a resilient, risk-taker who knows her mind and knows her stuff when it comes to building success in your major gift fundraising... and your life! Marcy is an inspirational leader, outstanding fundraiser, professional life coach, dynamic speaker/author and a Major Gifts Officer who has raised $1.8 Billion in campaign gifts.

Past eMarketer Award Winners

2022 eMarketer Award

Sharp Healthcare Foundation

Award accepted by Linda Spuck, Gift Planning Officer

2021 eMarketer Award

Stephanie Judson

President, South Dakota Community Foundation

2020 eMarketer Award

Elizabeth Ayers

Executive Director of Gift Planning, The University of North Carolina at Chapel Hill

2019 eMarketer Award

Kimberly Jetton

Director for Planned Giving, Archdiocese of Los Angeles

2018 eMarketer Award

Karla Aho

Direct for Gift Planning, Michigan Technological University

2017 eMarketer Award

Tammy Wernke

Assistant Director, Gift Planning, The University of Cincinnati Foundation

2016 eMarketer Award

Theresa Curry

Senior Director of Gift Planning, University of New Hampshire

2015 eMarketer Award

Julie Heggeness

Executive Director, Gift Planning, Hoag Hospital Foundation

2014 eMarketer Award

David Moore

Assistant Vice President, Legacy Planning, Chapman University

2013 eMarketer Award

Kathleen Bowman

Director of Development, Planned Giving, Purdue University

Past GiftLeader Award Winners

2022 GiftLeader Award

Dr. Eddie Thompson

Founder and CEO, Gift Clarity

2021 GiftLeader Award

Phil Purcell

Director of Planned Giving, The Salvation Army Central Territory

2020 GiftLeader Award

Glenn Pittsford

Vice President for Gift Planning, Texas A&M Foundation

2019 GiftLeader Award

Brian Sagrestano

Founder, Gift Planning Development, LLC

2018 GiftLeader Award

Russell James

Professor of Charitable Financial Planning, Texas Tech University

2017 GiftLeader Award

Paul Schervish

Professor Emeritus of Sociology & Founder of the Center on Wealth and Philanthropy, Boston University

2016 GiftLeader Award

Winton Smith

Charitable Estate Attorney, Speaker & Principal Instructor